Get revenue from AdSense
Introduction
AdWords
AdSense
Making serious money
99% of AdSense users make next to thing. They stick code onto their website and sit back. When the money doesn’t appear they think the system is useless. This is good for us, because those in the know can make extraordinary amounts of legitimate, Google approved money.
There is a simple formula to success with AdSense. Here it is:
HIGH PAYING KEYWORDS
+
HIGH TRAFFIC
+
HIGH CLICK-THROUGH RATIO
= LOADS OF MONEY
AdSense implementation
How to register with AdSense
When you register with AdSense make sure that your site complies with their terms of service. You can find these at:
http://www.google.com/adsense/policies
You then fill in their online application form which you can find here:
http://www.google.com/adsense
After you submit your application form, Google will send you a confirmation email.
Once you have replied to this they will begin processing your application.
This can take up to three days; as it is a real person who will be reviewing your site.
Then assuming you have been accepted, Google will send you an email that says welcome to AdSense.
The basics of AdSense
Increasing your CTR (click-through ratio)
Once you have got used to the program, you need to start thing about the best ways in which you can implement AdSense ads on your site.
Good ad implementation can make the difference between a 1% CTR and 25% CTR.
Choosing the best ad format
AdSense offers a variety of different ad formats. Demos of which be seen here: http://www.google.com/adsense/adformats
The general consensus is that there are three ad formats that outperform all of the others. In order, these are:
*336x280 large rectangle (four ads)
*300x259 medium rectangle (four ads)
*160x600 wide skyscraper (five ads)
These reason that these ads out perform the others, is because they hold the interest of the reader for longer.
A wider text format is visually more pleasing.
People read information in chunks, and the wider format allows them to take in more information in less time.
Google allow you to place up to three ad units per page.
NEVER directly encourage your site’s visitors to click on your ads. This is against Google TOS.
They WILL find out if you are doing this and they WILL kick you out of the AdSense program.
Ad placement
Ad color
Tracking ad performance
You will without a doubt become hooked on checking your income on the AdSense report page.
When you start making serious money you can’t help yourself.
While you are doing this, you should also take the time to monitor the performance of your ads.
This allows you to then tweak your system for optimum performance.
Channels
AdSense allows you to set up channels within your account.
You should create one for each and every page of your site.
Based on the amount of money you earning, they sloe you to see which ads performing well and which ads are performing poorly.
You can then weed out the poorly performing ads with ad filter.
Tracking scripts
Tracking scripts are simple pieces of code that you paste on to your webpage.
They allow you to find out which specific ads have been clicked.
You can compare the results of the scripts with the results of your channels to gain a more detailed perspective on your ad performance.
By James Fraser